If there’s a phrase that has become a part of everyone’s vocabulary in 2020, it’s no other than “new normal”. You may ask, how will this affect my business? Well, as we embark on the so-called new normal we will expound on. 3 ways how the happenings in 2020 changed customer’s expectations. 3 Key Ways How Customers Expectations Changed in 2020.
Online presence required
At least during the past decade but most especially in 2020. it’s expected that every business has a website or at least social media pages. It’s already a basic requirement especially during lockdowns when customers can’t and won’t leave their homes. Everything from groceries to scheduling spa treatments should be available for customers online. 3 Key Ways How Customers Expectations Changed in 2020.
A well functioning website does not only serve as a gateway for order fulfilment. But it can also help in familiarizing your customers with your business. Check out our own website here. So if you haven’t already, we suggest you take care of your business’ online presence right now.
Customers expect innovation
For example, restaurants have started offering ready-to-cook versions of their specialties. So their customers can still enjoy restaurant-level food in the comfort of their own homes. Wellness establishments now offer home services subject to health and safety protocols, of course.
No matter what your business is. You can find new ways of offering your products or services to your customers. Once you figure this out, you will not run out of business despite the pandemic.
More personalized customer service
It’s safe to say that everyone had a rough time in 2020. And because of this customers expect a more personalized customer experience. There are innovations when it comes to customer service. And customer interactions like AI and chatbots that you can maximize for your business.
Since face-to-face interactions are still minimal in some places. Providing a personalized customer experience albeit in a virtual setting will score big points for you in the eyes of your customers. This will make them feel that they are appreciated. And you’re taking all steps to make them feel that they are valued.